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Here are 20 practical points on using WhatsApp groups for webinars (especially useful for promotion, engagement, and follow-up):
Create a dedicated WhatsApp group specifically for the webinar (not your personal chat groups)
Use a clear group name like “Gambling Recovery Webinar – June 12”
Add a professional group description with date, time, and purpose
Use a branded group image (webinar banner or coach/host name)
Set group permissions so only admins can send messages (reduces noise)
Assign at least 1–2 admins to help manage messages and questions
Use the group as a pre-webinar engagement tool, not just reminders
Post a welcome message when people join explaining what to expect
Share a registration confirmation message with key details (date, time, link)
Post reminder messages at key intervals (7 days, 3 days, 1 day, 1 hour)
Share short value content before the webinar (tips, videos, insights)
Use pinned messages for the webinar link and important instructions
Encourage engagement with simple prompts like “What do you hope to learn?”
Avoid spamming—keep communication structured and intentional
Share speaker introduction content to build trust and authority
Post a “what will be covered” agenda to increase attendance commitment
Use WhatsApp broadcast lists if you want one-way communication at scale
Send last-minute updates or reminders (link changes, timing, access info)
After the webinar, use the group for follow-up resources and recordings
Keep the group open briefly after the webinar for Q&A, then archive or repurpose it